As television grew as an industry, film production slowed down. Music Corporation of America (MCA) bought Universal Studios in 1959 to serve for television production. To help offset expenses, MCA reopened the studio tour portion of their business that had been started with great fanfare by the Laemmle's during the silent movie era but that was necessarily shut down when the industry went to "talkies", as soundproofing was not very effective in those times.

The Universal Studio Tour quickly became popular, and the building of the Sheraton Universal Hotel in 1969 accelerated the tourism boom, bringing more than 4 million visitors a year. A price of progress--congestion--was felt with the opening of the Ventura and Hollywood Freeways, further opening up our bedroom community. At the same time, North and South Weddington Parks were dedicated, and due to Chamber Committee activity, additional land taken for freeways was added to Weddington Park and Valley Plaza Park. (North Hollywood residents paid for parkland by voting for their own assessment in 1927.) Sadly, by the end of 1968, the "Valley Times" closed its doors.